23016_TRAVEL AND TOURISM MANAGEMENT

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MODULE 1- INTRODUCTION TO TRAVEL AND TOURISM

Definition-concepts, Difference between Travel and Tourism, importance of tourism, classification and historical development of travel and tourism, types of tourist-visitor-excursionist, types and forms of tourism; tourism system, components of tourism and its characteristics. Tourism planning process . Sustainable tourism-meaning, Principles, Advantages of Sustainable tourism.

MODULE 2- ITINERARY PREPARATION

Definition, Concept, Importance of Itinerary, steps for planning tour itinerary, Do’s and don’ts of itinerary preparation -Limitations and Constraints, types of itinerary- FIT, GIT, Special interest itinerary, tourist’s itinerary, tour manager’s itinerary, escort or guide’s itinerary, vendor’s itinerary and coach driver’s itinerary. Factors to be considered while preparing an itinerary –

MODULE 3- TOUR PACKAGING AND PRODUCTS

Definition-Types-Forms and Components of Package Tour. Advantages and Disadvantages of Package Tour. Negotiation of Package Tour. Product Oriented Package tour: Health tourism, Yoga, Meditation and Nature Cure –Beach holidays- Pilgrim Tours. Adventure Package: Soft and Hard adventure -Concepts and guidelines: Desert safaris, Mountaineering, Skiing, White Water Rafting, and Scuba Diving, Golf tours, Theme tours and Cruise. Special Interest Tours: MICE Tours- Eco and Wildlife tours- Ethnic tours and Architectural tours – Farm tours -Fairs and Festivals- Rural/Village tour.

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Course Content

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MODULE 1- INTRODUCTION TO TRAVEL AND TOURISM

MODULE 2- ITINERARY PREPARATION

MODULE 3- TOUR PACKAGING AND PRODUCTS

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